Short version: pk444 collects only the data it needs to run your account, process your PKR payments, and keep the platform fair and secure. We do not sell your information. You can access, correct, or delete your data at any time by contacting support@pk444.run.
1 Who We Are
This Privacy Policy applies to the pk444 platform, accessible at pk444.run, including all associated services such as the sportsbook, live casino, slots, crash games, jackpot games, and the account management system. When this policy refers to "pk444", "we", "us", or "our", it means the entity that operates the pk444 platform and is responsible for processing your personal data.
pk444 is the data controller for all personal information collected through the platform. If you have questions about how pk444 handles your data, contact us at support@pk444.run. We respond to all privacy-related queries within 48 hours on business days and make every effort to resolve them quickly.
2 Data We Collect
pk444 collects personal data in three ways: information you provide directly, information generated automatically by your use of the platform, and information received from third-party service providers such as payment processors and identity verification services.
2.1 Information You Provide
- Registration data: Full name, date of birth, mobile number, email address, and the username and password you choose when creating your pk444 account.
- Identity verification (KYC) documents: CNIC, passport, or other government-issued ID when required for account verification or withdrawal processing.
- Payment information: Your Easypaisa or JazzCash mobile wallet number, SadaPay or NayaPay account details, bank account number for IBFT, or Visa/Mastercard card details. Full card numbers are not stored by pk444 — they are handled by our PCI-DSS compliant payment processors.
- Communications: Messages you send to pk444 support via live chat or email, including any attachments or screenshots you provide.
- Responsible gaming information: Deposit limits, session limits, cooling-off requests, and self-exclusion requests you submit through the pk444 account dashboard.
2.2 Automatically Collected Information
- Device and browser data: IP address, device type, operating system, browser version, and screen resolution.
- Usage data: Pages visited on pk444, games opened, bets placed, time on page, and navigation paths through the platform.
- Session data: Login timestamps, session duration, and logout events.
- Transaction logs: A complete record of all deposits, withdrawals, bets, and game outcomes associated with your pk444 account, including PKR amounts and timestamps.
2.3 Data from Third Parties
pk444 may receive personal data about you from third-party services in limited circumstances — for example, identity verification results from our KYC provider, or fraud risk scores from payment processors. This data is used only for the purposes described in Section 3 and is not shared with unrelated third parties.
3 How We Use Your Data
pk444 uses the personal data it collects for the following purposes:
| Purpose |
Data Used |
Why We Need It |
| Account creation & management |
Name, DOB, email, mobile number |
To create and maintain your pk444 account and verify you meet the 18+ eligibility requirement |
| Payment processing |
Payment method details, PKR transaction records |
To process deposits from Easypaisa/JazzCash/IBFT and withdrawals to your registered method |
| Identity verification (KYC) |
CNIC / passport, proof of address |
To verify your identity before processing withdrawals and comply with anti-money laundering obligations |
| Fraud prevention & security |
IP address, device data, transaction logs |
To detect duplicate accounts, unusual transaction patterns, and potential abuse of pk444's bonus system |
| Responsible gaming |
Gaming activity, self-exclusion records |
To monitor for signs of problem gambling, enforce limits you set, and apply self-exclusion orders |
| Customer support |
Support communications, account history |
To respond to your queries, resolve disputes, and improve the pk444 support experience |
| Platform improvement |
Aggregated usage data (anonymised) |
To understand how pk444 is used, identify technical issues, and prioritise product improvements |
| Marketing (where consented) |
Email address, game preferences |
To send promotional emails about pk444 bonuses and new games — only where you have opted in |
4 Legal Basis for Processing
pk444 processes your personal data on the following legal bases:
- Contract performance: Processing necessary to operate your pk444 account, process PKR deposits and withdrawals, and deliver the betting and gaming services you have registered for.
- Legal obligation: Processing required to comply with applicable laws — including identity verification (KYC), transaction record-keeping, and reporting obligations.
- Legitimate interests: Processing for fraud prevention, platform security, responsible gaming monitoring, and aggregated analytics — where these interests do not override your fundamental rights.
- Consent: Processing for direct marketing communications, which you may withdraw at any time by emailing support@pk444.run or using the unsubscribe link in any marketing email from pk444.
5 Sharing Your Data
pk444 does not sell, rent, or share your personal data with third parties for their own commercial purposes. Data is shared outside pk444 only in the following limited circumstances:
- Payment processors: Easypaisa, JazzCash, NayaPay, SadaPay, bank IBFT partners, and Visa/Mastercard acquirers — only the data necessary to process your specific PKR transaction.
- KYC & identity verification providers: Third-party services that verify your CNIC, passport, or proof of address when required for withdrawal processing or regulatory compliance.
- Game providers: Evolution Gaming, Pragmatic Play, and other studios receive a unique session token when you launch a game on pk444. They do not receive your name, payment details, or contact information.
- Fraud prevention services: Risk scoring and device fingerprinting providers — data shared is anonymised or pseudonymised wherever possible.
- Legal and regulatory authorities: Where required by applicable law, a court order, or a request from a competent regulatory authority. pk444 will inform you of any such request where legally permitted to do so.
- Business transfers: In the event of a merger, acquisition, or sale of pk444's business, your data may be transferred as part of that transaction. You will be notified via email before any such transfer takes effect and will be given the option to close your account.
Some of pk444's third-party service providers may be located outside Pakistan. Where data is transferred internationally, pk444 ensures that appropriate safeguards are in place — including standard contractual clauses or equivalent protections — to maintain the same level of data protection that applies within Pakistan.
6 Cookies & Tracking Technologies
pk444 uses cookies and similar technologies to make the platform work correctly, remember your session, and understand how the site is used. Here is what that means in practice:
- Essential cookies: Required for pk444 to function. These handle your login session, keep your bet slip intact, and maintain platform security. You cannot opt out of these without losing access to the platform.
- Functional cookies: Remember your language preference, display settings, and last-used payment method to make your experience on pk444 smoother.
- Analytics cookies: Collect anonymised data about how pages on pk444 are used — which sections are visited most, where users encounter errors, and how long sessions last. This data is used only to improve pk444 and is not linked to your identity.
- Marketing cookies: Only placed where you have consented to receive personalised promotional content from pk444. You can withdraw this consent at any time by updating your cookie preferences in your account settings.
You can also manage cookies through your browser settings. Disabling all cookies will affect the functionality of pk444 — essential features such as maintaining your login session require cookies to work.
7 Data Security
pk444 implements a range of technical and organisational measures to protect your personal data against unauthorised access, disclosure, alteration, and destruction:
- TLS encryption on all data in transit between your device and pk444's servers.
- Encryption at rest for sensitive data categories including KYC documents and payment records.
- Role-based access controls — staff can only access the data they need for their specific job function.
- Regular security audits and penetration testing of the pk444 platform and infrastructure.
- Two-factor authentication available for all pk444 accounts — strongly recommended for all users.
- PCI-DSS compliant payment processing — full card numbers are never stored directly on pk444's servers.
No system is completely immune to security threats. In the event of a breach that affects your personal data, pk444 will notify you promptly via the email address registered to your account, explain the nature of the incident, and outline the steps taken to address it.
8 Data Retention
pk444 retains personal data for as long as necessary to fulfil the purpose for which it was collected, or as required by applicable law. The following general retention periods apply:
- Account data: Retained for the duration of your pk444 account and for up to 5 years after account closure, to meet legal and regulatory record-keeping obligations.
- Transaction records: PKR deposit and withdrawal records retained for a minimum of 5 years in line with standard financial record-keeping requirements.
- KYC documents: Retained for the period required by applicable anti-money laundering regulations, typically 5 years from the date of submission.
- Support communications: Retained for 2 years following the resolution of the query, to support potential follow-up inquiries.
- Marketing preferences: Consent records retained for as long as you hold a pk444 account, with a record of withdrawal if you unsubscribe.
After the relevant retention period, personal data is securely deleted or anonymised so that it can no longer be linked to your identity.
9 Exercising Your Data Rights
Every pk444 account holder has the following rights regarding their personal data:
- Right of access: Request a copy of all personal data pk444 holds about you. We will provide this in a structured format within 30 days of receiving your request.
- Right to rectification: Ask us to correct any inaccurate or incomplete personal data. You can update most details directly in your pk444 account settings — for other corrections, contact support.
- Right to erasure: Request deletion of your personal data where we have no legal obligation to retain it. Note that transaction records and KYC data must be retained for regulatory periods as described in Section 8.
- Right to data portability: Receive your data in a commonly used, machine-readable format (such as CSV or JSON) suitable for transfer to another service.
- Right to restrict processing: Ask pk444 to limit how it processes your data while a complaint or query is being investigated.
- Right to object: Object to processing based on legitimate interests, including profiling for fraud detection. You also have an absolute right to object to processing for direct marketing purposes at any time.
- Right to withdraw consent: Where processing is based on your consent (e.g. marketing emails), you may withdraw that consent at any time without affecting the lawfulness of prior processing.
To exercise any of these rights, email support@pk444.run with the subject line "Privacy Request" and a description of your request. pk444 will respond within 30 days. We may need to verify your identity before actioning certain requests.
10 Children and Minors
pk444 is strictly for adults aged 18 and over. The platform does not knowingly collect personal data from anyone under 18. If pk444 becomes aware that personal data has been collected from a minor, that data will be deleted immediately and the account will be permanently closed.
If you believe a minor has created a pk444 account or that your child has accessed the platform, please contact support@pk444.run immediately. pk444 takes child protection seriously and will act on all such reports without delay.
Parents and guardians are encouraged to use parental control tools available through their device or internet service provider to restrict access to online gambling platforms for minors in the household.
11 Responsible Gaming & Your Data
pk444 processes gaming activity data — including the frequency, duration, and value of your bets — as part of its responsible gaming programme. This processing serves the legitimate interest of identifying patterns that may indicate problem gambling and enabling pk444 to provide proactive support where needed.
If pk444's responsible gaming systems detect concerning patterns in your account activity, a member of the support team may reach out via the contact details registered to your pk444 account. This outreach is not based on profiling for commercial purposes — it exists solely to protect players.
Self-exclusion records are retained permanently to prevent you from re-registering with pk444 during an active exclusion period, even if you request deletion of other account data. This is a deliberate safeguard and cannot be overridden. For more information on responsible gaming tools available on pk444, visit the Responsible Gaming page.
12 Changes to This Privacy Policy
pk444 may update this Privacy Policy from time to time to reflect changes in the platform, applicable law, or data processing practices. The updated policy will be published on this page with a revised effective date at the top.
For material changes — those that significantly affect how your data is used or your rights over it — pk444 will notify registered account holders via email at least 14 days before the change takes effect. Your continued use of pk444 after the effective date of a revised policy constitutes your acceptance of the update. If you do not agree with a material change, you should close your account before it takes effect.
We recommend reviewing this page periodically. The "Last updated" date at the top of this policy tells you when the most recent revision was made.
13 Contact & Data Queries
For any question, concern, or request relating to this Privacy Policy or the way pk444 handles your personal data, please reach out through the following channels:
Privacy requests & data queries:
Email: support@pk444.run
Subject line: "Privacy Request"
Response time: Within 30 days for formal data requests · Within 48 hours for general privacy queries
General support:
Live chat available 24/7 from within your pk444 account dashboard — for faster, real-time responses to account and payment queries.
pk444 also accepts written privacy requests sent via email to support@pk444.run. Identity verification may be required before actioning access, deletion, or portability requests. For responsible gaming support, including self-exclusion, visit the Responsible Gaming page directly.
